2010 CMA Music Festival Breaks Attendance Record

CMA Music Festival hit an all-time record in 2010 selling out each night at LP Field, the venue for the nightly star-packed concerts, sending a strong message that Music City is in fact open for business following the devastating floods in May.

“This news is terrific for our community, our industry, and the artists who gave freely of their time over the past week to make CMA Music Festival the biggest and best event since it started as Fan Fair in 1972,” said Steve Moore, Chairman of the CMA Board of Directors. “After all we have been through, and all the hard work everyone contributed to getting the venues and businesses ready for our fans, this is a huge win for everyone who cares about Music City. This community needed a big win and we got it.”

With the unprecedented sell out, the Festival experienced a 16.7 percent increase in attendance at LP Field including four-day ticket packages, promotional and single night tickets with an average nightly attendance topping 49,000.

The increase was felt throughout the Festival with record numbers in all the free zones, public events, and concert venues including Riverfront Park, which experienced a daily increase of 6.4 percent over 2009, when the area was opened to the public for the first time.

Estimated daily attendance throughout the Festival in 2010 was 65,000 compared to 56,000 in 2009.